Posted on 06 April 2020
Twitter quietly lifted its ban on coronavirus-related ads in early April, so long as companies play by a very specific set of rules.“Twitter and Google banned coronavirus-related ads in an effort to curb misinformation and stop some bad actors from trying to profit off of the crisis,” Axios summarized in its April 3 coverage. Since then, however, Twitter has refined its approach, “according to a note from Twitter sent to clients on Friday that was obtained and confirmed by Axios.” The exception now allows for ad campaigns regarding company-wide adjustments to their...